Sinatur's campaigns

At Sinatur, we believe that small actions can have big consequences, both for our planet and for those who share it with us. At our hotels, there are things we deliberately avoid serving because they come from far away, and we want to take the climate into account. This decision has a positive impact on us by reducing our carbon footprint. But we are also aware that our choices can have negative consequences for those who make a living from growing and harvesting these products around the world. The question is, do we not also have a responsibility for them if we really want to be responsible and drive the world in a more sustainable and just direction? 

At Sinatur, we are very ambitious when it comes to taking care of nature. That's why it's the focal point of everything we do. But as any good leader knows, a company's success goes through its employees. At Sinatur, it is also very much the employees who ensure that Sinatur's responsibility strategy lives on and is constantly developed in all corners of the six hotels - from reception to housekeeping. But who are Sinatur's employees and what gives them job satisfaction? Through a series of employee portraits, we tell about the people who every day help make Sinatur one of Denmark's most responsible hotel chains and who ensure that our ambitions move from thought to action.